- Start by understanding the importance of planning your business marketing strategy. This module covers finding your business’ USP, defining your audience and developing a strategy around marketing funnel.
Learn how to connect with people by planning your Facebook page and understanding how it is structured to make the maximum use of it.
For each Facebook Ad, you have multiple objectives to choose from. This module helps you build right objectives based on each business objective.
Understanding your audience is a challenge for many businesses today. But developing a marketing plan without a knowledge of your audience is a step to failure. Segment your audience and target the right audience with this module.
Make an impact with creatives and know the different ad formats which look good on all devices.
With this module, measure your adverts and get business insights to optimize how you are connecting with your audience.
Get in-depth understanding of Facebook Ad policies, ad disapproval, account status and Facebook support for a smoother journey.
Connect and engage with your new or long term customers on Facebook to get results. Offer them suggestions, support, engage with them or encourage purchase from one messenger.
Plan and structure your Facebook shop to manage and sell more products with Facebook.
Build your brand with Facebook to connect with people where they are- Facebook and Instagram. Plan your targeting, creatives, placements for brand awareness.
Build Facebook campaigns to drive traffic to your offline store. Learn how to develop a local campaign and sell more with Facebook.
Measure conversions, optimize ad delivery, automate audience building and do more with Facebook Pixel. Learn and work on Pixels with this module and get more insights on how people are using your website.
Learn how to get more sales and drive traffic with remarketing campaigns, targeting, creatives and placements and ad formats.
This module guides you through creating a lead generation campaign to drive results for your business.